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Privacy policy

Privacy Policy

Last updated: July 22, 2025

This Privacy Policy describes how All Things EFFY (“we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from our site, allthingseffy.ca (the “Site”), or otherwise interact with our services (“Services”). This policy is intended to comply with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable Canadian privacy laws.

What Personal Information We Collect

Depending on how you use our Services, we may collect the following types of information:

  • Contact information such as name, email, phone number, billing and shipping address
  • Order information including payment method confirmation (processed securely via third parties)
  • Account details like username, password (encrypted), and order history
  • Shopping behavior such as products viewed, items added to cart or wishlist
  • Customer service correspondence if you contact us via email or other channels
  • Device and usage information such as browser type, IP address, and cookies via analytics and performance tools

How We Use Your Information

We use your personal information to:

  • Process your transactions and fulfill your orders
  • Provide shipping, returns, customer service, and warranty support
  • Communicate important order updates
  • Send marketing communications (only if you've opted in)
  • Prevent fraud and ensure platform security
  • Analyze shopping behavior to improve our website and Services

Cookies and Tracking Technologies

We use cookies and other tracking technologies to improve functionality, understand user behavior, and personalize content. Shopify also uses cookies as part of their platform operations. For full details, see Shopify's Cookie Policy.

You can disable cookies through your browser settings, though doing so may affect how some parts of the Site function.

Third-Party Services

We may share your information with select third parties to perform core business functions:

  • Shopify (our e-commerce platform provider)
  • Payment processors (e.g. Shopify Payments, PayPal)
  • Shipping providers (e.g. UPS, FedEx, DHL)
  • Email & marketing platforms if you’ve opted into our mailing list

We only share what is necessary to perform the requested Services and require all third parties to comply with applicable privacy legislation.

Cross-Border Data Transfers

We operate internationally, and your data may be transferred to and stored in countries outside of your own. This includes the United States, where Shopify and some of our service providers are located. These transfers are done in accordance with recognized transfer mechanisms (e.g. Standard Contractual Clauses).

Your Rights Under PIPEDA

If you are located in Canada, you have the right to:

  • Access and review personal information we hold about you
  • Request corrections to any inaccuracies
  • Withdraw consent for marketing communications
  • Request deletion of your data (in some cases, subject to retention requirements)

To exercise these rights, please contact us at hello@allthingseffy.com.

Security

We take reasonable precautions to protect your personal information and ensure it is not lost, misused, accessed, disclosed, altered or destroyed. However, no transmission over the Internet or method of storage is 100% secure. Please contact us if you believe your data has been compromised.

Children’s Privacy

Our site is not intended for children under the age of 16. We do not knowingly collect personal data from minors. If we become aware that a child has provided us with personal information, we will delete it immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, the “Last updated” date at the top of this page will be revised. Please check this page regularly to ensure you remain informed.

Contact Information

If you have questions, requests, or complaints about how your personal information is handled, you may contact us using the details below.

Privacy Officer: Carolyn Cowdell, Owner, EFFY TUFT Corp

Legal Entity: EFFY TUFT Corp (Canada)
Trading as All Things EFFY, operating from a fulfillment warehouse in Vancouver, BC

Email: hello@allthingseffy.com
Phone: +64 21 357 456 (NZ) / +1 506 516 6894 (Canada)

Canadian Business Number (BN): 727-626-012
New Zealand Business Number (NZBN): 9429049199277
New Zealand GST Number: 133-802-384

We collect and remit sales taxes where required in Canada, New Zealand, and Australia.

In the United States, applicable sales taxes are automatically collected and remitted by Shopify on our behalf where required by U.S. state laws.

We do not publicly display a physical address. If required for legal or return purposes, it will be provided upon request.